Digital Marketer

A Digital Marketer creates and manages marketing campaigns using digital channels to promote products, services, and brands to target audiences.
Salary Insights
High-ROI Certifications
Potential Lateral Jobs
Publications/ Groups

Digital Marketer

National (USA)
Base Salary
$62,873 / year
Additional Benefits
Bachelor's Degree

The average salary for Digital Marketer is $62,873 / year according to

There are no updated reports for Digital Marketer salaries. You can check potential lateral job opportunities in this information stack to find related salary information.

Digital Marketer role may have an alternate title depending on the company. To find more information, you can check

Career Information

As a Digital Marketer, you will be responsible for promoting products or services through various digital channels. Your role will involve creating and implementing marketing strategies, managing social media accounts, analyzing data to optimize campaigns, and staying up-to-date with the latest digital marketing trends. The most important skills for this role include knowledge of SEO and SEM techniques, proficiency in social media management, and strong analytical abilities.

The average salary for Digital Marketer is $62,873 / year according to
AI Disclaimer
The following text about the Job role of Digital Marketer has been generated by an AI model developed by Cohere. While efforts have been made to ensure the accuracy and coherence of the content, there is a possibility that the model may produce hallucinated or incorrect information. Therefore, we strongly recommend independently verifying any information provided in this text before making any decisions or taking any actions based on it.

A digital marketer is responsible for developing, implementing, and managing marketing campaigns that promote a company's products or services online. They may also be responsible for developing and maintaining a company's website and social media presence.

A digital marketer's most important skills include:

  • The ability to create effective marketing campaigns that reach and engage with the target audience
  • The ability to use various digital marketing tools and platforms to create and implement campaigns
  • The ability to analyze and interpret data to improve marketing campaigns
  • The ability to work effectively with others in a team environment
  • The ability to manage time and priorities effectively

A digital marketer's tasks may include:

  • Developing and implementing marketing campaigns that promote a company's products or services online
  • Creating and managing a company's website and social media presence
  • Analyzing and interpreting data to improve marketing campaigns
  • Working effectively with others in a team environment
  • Managing time and priorities effectively

A digital marketer's work is crucial for the success of a company's online presence and marketing efforts. They must be able to keep up with the latest trends and technologies in digital marketing and be able to adapt to changing needs and requirements.

If you are interested in becoming a digital marketer, it is important to have a strong understanding of marketing principles and strategies, as well as experience with digital marketing tools and platforms. You may also want to consider pursuing a degree in marketing or a related field, or taking courses or certifications in digital marketing.

Potential Lateral Jobs
Explore the wide range of potential lateral job opportunities and career paths that are available in this role.

High-ROI Programs

Most roles require at least a bachelor's degree. To remain competitive, job seekers should consider specialization or skill-specific programs such as specialization, bootcamps or certifications.
Certification Programs
Consider pursuing specialized certifications or vendor-specific programs to enhance your qualifications and stand out in the job market.
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Specialization Programs improving
If you want to improve your skills and knowledge in a particular field, you should think about enrolling in a Nanodegree or specialization program. This can greatly improve your chances of finding a job and make you more competitive in the job market.

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Google Digital Marketing & E-commerce Professional Certificate


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Online Marketing Classes

Skill Track

Resource Stacks

We are soon crowdsourcing these resource stacks to collate the best resources, such as publications, community groups, job boards, etc., that are practically suitable for every contextual stack.
Discover the wide array of publications that professionals in this role actively engage with, expanding their knowledge and staying informed about the latest industry trends and developments.
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Discover the thriving communities where professionals in this role come together to exchange knowledge, foster collaboration, and stay at the forefront of industry trends.
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We are currently in the process of updating contextual resources and we will be adding the new ones to the list shortly.
AI Disclosure: We are testing AI technologies to ensure the accuracy and coherence of recommendations. However, it is important to note that there is a possibility that the model may create hallucinated or incorrect inferences. Therefore, we highly recommend independently verifying any information provided in these stacks before making any decisions or taking any actions based on it.

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